Growth
Social Media Lead Capture
How OrcaPulse turns social conversations into pipeline across Instagram, TikTok, LinkedIn, and Facebook.
For many growth teams, the first buying signal no longer starts on a website form. It starts in a comment, a DM, a reaction, or a message on social media.
OrcaPulse helps teams bring those signals into one system, qualify them automatically, and move the right prospects into follow-up workflows before interest cools down.
How OrcaPulse captures leads
OrcaPulse collects inbound social signals from comments, direct messages, forms, and manual imports, then centralizes them inside a single lead workflow.
That gives teams one place to review, enrich, score, route, and respond instead of jumping between platforms all day.
Qualification and routing
Once a lead enters OrcaPulse, the system can apply qualification logic based on message content, source channel, campaign, geography, intent, or CRM state.
Leads can then be routed to the right sales rep, campaign workflow, or nurture path automatically so follow-up feels immediate and relevant.
Turning engagement into pipeline
The value of social media is not just visibility. It is the ability to capture intent at the moment it happens. OrcaPulse helps teams act on that intent while the conversation is still alive.
That is how social stops being just a branding channel and becomes a qualified pipeline channel.